The end of the year also marks the rendezvous for deal enthusiasts. As it has been for several decades now, Black Friday is the event not to be missed for taking advantage of the best promotional offers. Discounts, flash sales, promo codes, and various gifts are all part of this exceptional sales day.
In the land of Uncle Sam, Thanksgiving has been celebrated every year since 1621. In the 1950s, it became customary to declare the first Friday after Thanksgiving a holiday. As a result, several million Americans took advantage of the three-day weekend to go on vacation, visit loved ones, or go camping. For merchants, it was the perfect opportunity to make sales, especially during a slow time of year when, after celebrating Thanksgiving, consumers turned their attention to the Christmas market.
This is why some local shops and businesses decided to apply significant discounts on their products: clothing, consumer goods, fishing gear, toys, etc. This brilliant idea was continued in the following years, resulting in growing success. But where does the term "Black Friday" come from? Two arguments compete: the first emphasizes that participating shops finally managed to generate profits on this epic day, marking their results in black ink – as opposed to red ink for a deficit; the second, more down-to-earth argument suggests that shops and streets were packed with people during this sales day.
Today, Black Friday has spread to every corner of the world and has become the most anticipated sales event of the calendar. Some small changes have occurred over time, implemented by the organizers, who are none other than the participating brands, stores, and shops. The first change notably concerns the duration of the event. While the original Black Friday took place exclusively during the 24 hours of Friday, its modern version now extends throughout the weekend. This allows consumers to take advantage of several exceptional offers for three consecutive days. The second change relates to the emergence of Cyber Monday. Following the Black Friday sales, Cyber Monday takes place on the Monday after the event. As its name suggests, promotional offers occur online. Lastly, another change is that discounts applied by participants can reach up to 80% on a wide selection of products and services.
The 2024 edition of Black Friday will take place on Friday, November 29, and will continue until Cyber Monday on December 2. For this occasion, participating stores, online shops, brands, and large retail chains will offer discounts of up to 80%. At the top of the best products to target during the 2024 edition are the latest smartphones, particularly the iPhone 16 and its predecessors. The new PlayStation 5 Pro console will also be available during Black Friday 2024. Additionally, home appliances, kitchen equipment, garden furniture, and other decorative accessories will also see significant discounts during Black Friday 2024.
